An Epic List of 39 Content Marketing Tools For Marketers in 2017
The new age marketer is one of a kind. In many roles he plays, he’s an SEO, a blogger, a designer, a data scientist among many other things that makes him successful. With content marketing taking the center stage of today’s marketing efforts, here are some power tools, every inbound marketer must have in his/her arsenal. 1. [...]
How to Approach SEO in 2017
Every year the SEO game changes – what was relevant in 2016 may not be considered good practice in 2017, which can make optimising your website a nightmare. For the everyday blogger with a basic understanding of how SEO works, searching for helpful tips on Google can be as daunting as moving to a country where you don’t know [...]
How Page Load Time Affect Conversions on Your Website
By now you already know that page speed is an important factor when it comes to conversions and better user experience. Google has mentioned it time and again that it uses page speed in determining ranking for a website. Many studies have been done so far in determining how page speed affects search engine ranks for a website. (Source [...]
3 Best Alternatives to MailChimp Email WordPress Plugins
Email is without doubt one of the best marketing channels that has stood the test of time. I’ve heard people say that email is dead and most email they get today is spam. Agree but email is not dead. Well, just like any other marketing tactic, if you keep continuing the same old practices with no innovation or change, your channel is [...]
How to Create Viral Videos Easily
There is no denying the fact that videos have become an integral part of a digital marketing strategy. Video is a popular form of content for internet users, whether they watch it on YouTube, Facebook, Twitter, Snapchat, WhatsApp or any other platform. This belief has been reinforced from time to time through several researches and studies, [...]
How to Make Money Writing Blogs, Working from Home
According to facts published by Writtent, around 7 million people publish blogs on blogging websites and 12 million write blogs using their social network profiles. If this hasn’t convinced you yet about whether writing blogs can make money for you or not, you should know that more than 80% of US online consumers trust information and advice [...]
Starting Blogging for First Time? 10 Tips for Budding Bloggers
Blogging has become a wonderful medium to express your thoughts on a variety of topics and take them to the international audience with the click of a button. The fact that everyone wants to write but not everyone is able to write on a consistent basis makes it quite difficult to project the number of active blogs that exist today on the World [...]
How to Find Interesting Topics to Blog About
If you are struggling to find topics to blog about, the one reassuring aspect is that you’re not alone. In fact, as many as 41% inbound marketers mentioned “Lack of Content Creation” as one of the most challenging obstacles to inbound marketing success, according to a study conducted by Contently. This inability to create content [...]
8 SEO Techniques to Improve Your Local Ranking
With the rapid increase in competition, it is becoming more difficult for businesses to stand out and improve their local rankings. The recent move by Google go from 7 to 3 listings in the local pack, and the increased number of ads in the local space have led to a fiercely competitive environment. This means that your SEO has to be on point [...]
Importance of Learning Customer Journeys For Effective Marketing
Learning your customer’s journey is quite important as their journey will tell you the sort of people they are. You will learn how they have become the consumer you want buying from your business, and you will find it quite simple to ensure that there are many different ways that you are influenced by their journey. This article will [...]
The Demise of PageRank: What do we do now?
Well, it depends on who ‘we’ are. If you own an online business, sit tight and don’t despair – your SEO consultant has probably got more than a few new strategies already devised. It’s what they do – after all – they pull rabbits out of magic hats. At least, that’s what it seems like. On the other hand, if you’re [...]