Instagram has gained such huge popularity in recent times that it recorded a whopping 800 million monthly active users in September 2017, up from 600 million in December 2016, according to data published by Statista.
Teens and young millennials actively share photos and videos on this highly visual social networking platform. And, the aspiration of all these active users is to continue to grow their following on Instagram. I know this because my niece is constantly complaining about how her following isn’t increasing as quickly as she would like it to.
So, I decided to help not just her but so many other Instagram users who I know are trying to increase their follower numbers. Here are 10 tips that will help.
10 Ways to Grow Your Instagram Followers
1. Stick to a Niche:
I have seen many people making a common mistake of focusing on almost everything that is in trend on their Instagram account. This only confuses people regarding your niche, passion and authenticity. Stick to one or two niches, be it beauty, fitness or travel, and explore it to the fullest.
2. Combine Multiple Images:
Take multiple shots and then combine them into one collage-like image, using apps like Diptic, to get more attention for your photos.
3. Write Descriptive Captions:
You have posted a picture but to generate engagement and foster sharing, you need to use words to tell an enticing story alongside the photo. You can even ask questions to increase engagement.
4. Like Pictures of your Target Audience:
Neil Patel shared that when he liked 100 random photos of other Instagram users, he generated 21.7 likes on his photos and 6.1 more followers. Liking the posts of others helps you network with people outside your friend circle, thus increasing the likelihood of gaining more followers.
5. Comment for More Followers:
People like each other’s photos all the time. But very few of them take a moment to comment of those pics. Get into the habit of commenting on others’ uploads and they will do the same for you.
6. Be Consistent in Posting Content:
Even if you post high quality videos and photos all the time, if you do it once in a week or after 10 days, it won’t help increase your Instagram followers. I would recommend that you post at least one or two high quality and high-resolution videos and photos everyday and gradually increase them to 4-5 posts a day.
7. Be Creative with Hash Tags:
Hashtags are a great way to share your photos with a wider audience on Instagram. Using popular hashtags like #love, #tbt, #instagood and #photooftheday is a great way to get your images found in search. However, I would recommend not just stick to one-word, obvious hashtags. Try to mix them up to come up with creative hashtags that tell the audience funny, ironic or outrageous stories.
8. Use Popular Filters:
Use popular filters like Normal, Earlybird, Hefe, X-Proll, Rise, Valenca Amaro, etc., to change the look and feel of the photos and videos, depending on your intent and brand preference.
9. Timing is Everything:
I have seen that posting a photo on Monday at 5 PM, PST, increases the likelihood of getting more comments and likes, as does posting on Wednesday or Thursday at 3 PM, PST. Research further to know the most effective time to post for your time zone.
10. Brutally Edit Your Account:
Eliminate all the pointless images of food, selfies and other random shots, and leave the account with only the best, high-quality images.
Gaining followers on Instagram becomes easy when you have some unique and interesting to say with your images. So, get creative and use these tips to be Insta-famous!
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