Content Marketing
The Science & Art of Storytelling for Content Marketing
This article was updated on August 6th, 2020 at 05:57 amI remember when I was working with an agency in the Middle East, one of the things we strongly believed in was that everything is story telling. How well you know your listener and how interesting your story is to them, is all that matters. Just today, I found this amazing [...]
Importance of Learning Customer Journeys For Effective Marketing
This article was updated on August 6th, 2020 at 05:57 amLearning your customer’s journey is quite important as their journey will tell you the sort of people they are. You will learn how they have become the consumer you want buying from your business, and you will find it quite simple to ensure that there are many different ways [...]
5 Quick Fixes That’ll Take Your Content Marketing Game a Notch Higher
This article was updated on August 6th, 2020 at 05:57 amContent marketing takes more than just publishing an article. Many who jump into the boat feel that it’d be damn easy to get those shares and links. However that’s not always the case. In this post I will cover all the tips that you need to follow to step up this game. 1. [...]
What Exactly Are You Missing In Your Content Marketing Strategy?
This article was updated on August 6th, 2020 at 05:57 amThere is a sea full of different brands in the market but the content marketing research tells that still majority of these brands does not have a documented marketing strategy. Developing a content marketing strategy for your brand is as essential as keeping the quality of your [...]
The Amazing Potential of Infographics in 2015
This article was updated on August 6th, 2020 at 05:57 amIn this digital world, where we are bombarded with a wealth of information constantly, infographics can cut through unnecessary detail to deliver your business’s message clearly and succinctly. What Is an Infographic? An infographic is a visually appealing method of conveying a [...]
7 Mistakes Businesses Make With Content Marketing + What You Can Learn From Them
This article was updated on August 6th, 2020 at 05:57 amThere has been a significant boom in content marketing and search engines are becoming more sophisticated in filtering out the good from the bad. In fact, this relatively new trend is constantly evolving and what could be relevant one year could be completely redundant the next. [...]
5 Secret Tips To Making Your Content Work For SEO & Users Alike
This article was updated on August 6th, 2020 at 05:57 amOne of the hardest parts of content marketing is creating content that appeals to both human readers and search engines. Content needs to fulfill two roles for a business: engaging readers so that they are persuaded to share the content, visit the business’s website, or connect with [...]
Repurposing content for SEO : The Do’s and Dont’s
This article was updated on August 6th, 2020 at 05:57 amThere is no denying that content plays a major role in the world of Internet. You cannot fill your website with mere pictures and expect it to gain value. It is going to be incomplete without content. So yes, quality content is integral for your online business. Often, people tend [...]
How Successful Brands Use Powerful Storytelling, To Influence Their Audience
This article was updated on August 6th, 2020 at 05:57 am If there’s one secret to effective marketing, it’s that customers are drawn to powerful stories. It makes sense. Compared to traditional sales tactics, storytelling is downright seductive. Where “selling” pushes the product on the consumer, storytelling pulls the consumer in with [...]
An Epic List of 39 Content Marketing Tools For Marketers in 2017
This article was updated on August 6th, 2020 at 05:57 amThe new age marketer is one of a kind. In many roles he plays, he’s an SEO, a blogger, a designer, a data scientist among many other things that makes him successful. With content marketing taking the center stage of today’s marketing efforts, here are some power tools, [...]