The new age marketer is one of a kind. In many roles he plays, he's an SEO, a blogger, a designer, a data scientist among many other things that makes him successful. With content marketing taking the center stage of today's marketing efforts, here are 44 amazing power tools, every inbound marketer must have in hi/her arsenal.
1. Percolate : An integrated suite for content marketing.
Everything from managing inspirations to planning, planning, curation and publishing, Percolate is a integrated Read full article [...]
Content marketing takes more than just publishing an article. Many who jump into the boat feel that it’d be damn easy to get those shares and links. However that’s not always the case. In this post I will cover all the tips that you need to follow to step up this game.
1. Pay attention to the kind of content that you are creating
Content creation isn’t just about opening Word and typing in anything that comes to your mind.
The difference between a professional blogger and an amateur Read full article [...]
These days, everyone is looking to find out the ultimate “Secret” of ruling the rankings. For this reason, people are attempting every approach to be on the “#1” spot and are adopting every method that may influence their SEO campaigns in any positive way. It can be associated to aspects related to HTTP’s, going mobile, page load speed or yielding natural niche targeted links etc.
Moz recently published the 2015 ranking survey report in which 150 top marketing experts weighed Read full article [...]
Starting a blog requires a lot more than meets the eye, especially the novice’s eye. All the interesting stuff you read on the web isn’t something bloggers just dream up and start going tapity-tap on the keyboard.
Good blogging requires a great deal of trial and error, as well as patience and the ability to really get in touch with your inner-intellect and the audience’s needs. It’s also a great learning experience for budding writers who have a thing or two to share with everybody Read full article [...]
It doesn’t seem like it would be all that difficult, to rank for your name in Google or any of the other search engines, but it can be a lot harder than you think. You and your business could pop up—but it might not.
Ranking highly in Google is difficult, even when it’s your own name. You might think your name is pretty special, but with over 7 billion people in the world -- it's very likely a few other people share your name as well.
For this reason and many others, you will want Read full article [...]
Your site may no longer be at the top of Google’s search results thanks to Google’s latest algorithm update, which now favors responsive, mobile-ready sites in mobile web searches. This means anyone who is searching for a website on a mobile device could potentially get different results than when searching on a desktop computer. Websites will now be ranked higher in mobile search results if they’re responsive.
This means that non-responsive sites could fall to the bottom of the list. Read full article [...]
There is a sea full of different brands in the market but the content marketing research tells that still majority of these brands does not have a documented marketing strategy. Developing a content marketing strategy for your brand is as essential as keeping the quality of your content top-notch. A quality content is worth only when it reaches the targeted audience and can turn your readers into your brand’s prospects. And this is possible only when you have a string content marketing strategy Read full article [...]
The Internet has dramatically altered the ways information is shared, having had a substantial impact on online marketing. There has been more of a shift towards inbound marketing over the past few years, which has made outbound marketing become rather antiqued. Many companies nowadays are implementing inbound marketing strategies that include using social media to reach more of their targeted audience and also to increase brand awareness. But online marketing trends are changing in 2015, and marketers Read full article [...]
Nowadays a good website means not only a great web design, effective marketing strategies and a good conversion rate, but also profitable keywords that increase your chances to get high rankings in search engines. While some websites are stuffed with keywords, other sites get too little.
Keyword stuffing and too little keywords can both harm a website that can be one of the main obstacles not to be highly ranked in search engines, like Google, Bing and Yahoo. As you know, websites with low Read full article [...]
Change is constant and especially so on the Web. Flash animations were all the rage in websites five years ago but have quickly gone out of favor as Flash didn't support touch interfaces, lower power devices, and open protocols in the mobile era. The pace of change can create frustrations as websites need to be updated frequently to stay contemporary and competitive.
While you can't stop change, there are things you can do to keep your website ahead of the curve, gain more traffic, and even Read full article [...]
So, it's 2015 and it's time for another SEO Expert poll.
This time, we're asking about your favorite SEO tools. All of us use different SEO tools and some of us, even multiple ones. So, let's share the knowledge and help each other.
We're all set to find out the best software in five categories.
Category 1 - Best Enterprise SEO Software
Category 2 - Best SEO Backlinks Software
Category 3 - Best SEO Software for Site Audit
Category 4 - Best SEO Software for Keyword Research
Category Read full article [...]