I think we’re at the middle of a major transition in Search. An evolution, so to speak. 2012 was all about cleaning up, improving quality and moving on from the old school ways. Updates came in one after the other, bringing a lot of clarity to the SEO community. Some metrics that were “possibly” affecting [...]

Some folks say link building is dead. I beg to differ. May be, I’ll rephrase it. Link Building as we know it, with its traditional methods, is dead. But that’s how its always been. Someone finds a method to link building, a lot of SEO folks exploits it. And then Google finds out. End of [...]

Okay, this might come off as a crazy thought, but that’s how I felt about social signals affecting Google SERPs three years back (4 SEO factors search engines might talk about more in 2010 – a 2009 article). So, let’s spent some time discussing this. We’ve seen many studies on how social signals affect search. [...]

Bill Slawski has found another Google patent that makes it possible for the search engine to detect and measure reading speed of web documents. This in most probability is not anything to do with SEO, but more a user behavior tracking, gathering data that Google could use for other reasons. For instance, figuring out the [...]

With the changing SEO landscape, the webmaster community is pretty much unanimous in acknowledging the fact that today’s SEO is vastly different from what had been practiced earlier couple of years ago. There were several articles that got my attention this week. Here are a few. 1. Is Google trying to punish SEO? This article [...]

Take a look back to SEO in 2005. Make a list of all the do’s and don’ts we had at that point. Compare it with what you have today. Can you see a pattern? Probably not from a bird’s eye perspective. But if you dig deep, there is clearly an evolution path. Some frills shed, [...]

SEO softwares are plenty. SEO Tools, in thousands. But when it comes to Enterprise SEO, we need scalable, in depth featured, sophisticated softwares. We’re talking about tracking a thousand keywords across different demographics on multiple language sets with detailed reports and regular rank checks with API integration. Regular SEO Tools fall short of these Enterprise [...]

This was way long over due. The rumors about Google bringing about a tool within the Webmaster’s Central console to filter out negative backlinks from your backlink profile is now live. This tool will be a good bounce back tool for many SEOs who are fighting their way back from the Penguin update, where many [...]

So, last day I was revisiting some of the old posts on my old blog and came across an interesting search phrase in the referral stats – “SEO Guru”. Apparently, one of my old blog posts from 2009 had been ranking No.1 on Google for the term. Sweet! (External Google Search Link ) But what [...]

So, here is a round up of all search activities and major updates from the search engine world for the week of October 7 – 14, 2012. Google rolled out mod_pagespeed – takes it out of beta. Google wants every webmaster to speed up their pages. We’ve seen instances where Google search team had mentioned [...]