Youtube is by far the most visited site for people when they want to find a video on their subject of interest. In the US alone, according to a study by AYTM Market Research, about 60% of internet users visited the site once a week, as of March 2013. It popularity has also resulted in it begin used by brands across the world to popularize their products or services. Given its extensive use, how do you effectively use it to reach out to exactly the people who need your products or services? This is Read full article [...]
A picture is worth a thousand words and it is this concept that best describes what Instagram is all about. Instagram is an online photo sharing and video sharing application and social media site that enables you to upload the picture and video of your choice, implement digital filters on them and then share them through popular social media platforms. This application is available for free at Google Play and iTunes App Store. It can be installed only on Apple and Android Smartphones.
Instagram Read full article [...]
The basic foundation for success of a PPC campaign is finding out which ads click with the audience and which don’t. In order to do this you need to test the ads which is a time-intensive and expensive task, something that can take a long time as you have to get real users to do it and they have to give in their feedback. Now this task can be accomplish faster with the help of an ad testing tool like AdProof.
What Does Adproof Do?
This tool automates the entire process of testing ads (A/B Testing) Read full article [...]
If you're an online marketer, A/B tests should be your daily game. We're all in pursuit of that .0001% better converting landing page always! But how is A/B Test done on the mobile platform? Is it any different from the desktop version?
As a mobile phone application developer, you need to find out how engaging your landing pages are to visitors so that it can get great conversion rates from customers. This can be done by using intelligent A/B testing tools available in the market - luckily they're Read full article [...]
When you need to get ahead of your competitors in the market, the first thing that you require is having adequate information about how they are faring, why people are attracted to what they offer, what makes them click with the audience and much more. In the world of internet marketing this translates into spying on competitor’s website and their internet marking strategies. How do you do this without being noticed? The best option is making use of tools that give you all the information that Read full article [...]
If you're an SEM Manager, your life would be full of fancy charts and numerous excel files. How boring! PPC Management can be a pain in the wrong places, if you don't have the right tools to play with.
When you're managing a lot of pay per click ads, keeping track of campaigns can become tedious and laborious. Cut short time spent in PPC bid management by making use of latest online PPC bid management tools. These tools will do all the hard work for you, giving you more time to focus on strategy Read full article [...]
Today social media networks are growing rapidly with millions of people searching, finding and taking decisions based on the information that is being circulated through these sites. Since there is so much interaction happening here companies across the globe are noting the key role played by influential bloggers and journalists in attracting people through their social media pages. They seek to reach out to such influencers to endorse their brand. You can find top influencers for your brand by making Read full article [...]
With so many apps being released every day, you need to have your best marketing strategies to make a difference at the app stores.
According to Forrester Research about 63% of apps are found when people search for them through popular search engines like Google, Yahoo!, Bing etc. Hence spending time and money in apps search engine optimization will certainly draw people towards it and make it well-known in the market. Here are top 10 app store optimization tips from experts:
1. Highlight Read full article [...]
When you release a mobile application into various marketplaces you need to know how it’s doing, how people find it, what it users like about it and much more to excel your efforts in improving it. Now tracking such information is easy with the availability of mobile analytics tools. These tools will help you study user behavior and their purchasing preferences. Such details help you find the feature that clicks with buyers and use it to improve your application, gain sales and loyal customers.
You Read full article [...]
If you are a serious SEO, you should at least be having a dozen apps, extensions and software on your system. Needless to say, you have a slow and sluggish system. Not only this, but the tedious process of downloading, installing and setting up software could be cumbersome. That’s when cloud based applications and software come in handy making our lives easy. And that is why SEOs, online business owners and webmasters have all the reasons to go for web based apps and rock the net.
Here I Read full article [...]
