The basic foundation for success of a PPC campaign is finding out which ads click with the audience and which don’t. In order to do this you need to test the ads which is a time-intensive and expensive task, something that can take a long time as you have to get real users to do it and they have to give in their feedback. Now this task can be accomplish faster with the help of an ad testing tool like AdProof.
What Does Adproof Do?
This tool automates the entire process of testing ads (A/B Testing) Read full article [...]
If you're an online marketer, A/B tests should be your daily game. We're all in pursuit of that .0001% better converting landing page always! But how is A/B Test done on the mobile platform? Is it any different from the desktop version?
As a mobile phone application developer, you need to find out how engaging your landing pages are to visitors so that it can get great conversion rates from customers. This can be done by using intelligent A/B testing tools available in the market - luckily they're Read full article [...]
When you need to get ahead of your competitors in the market, the first thing that you require is having adequate information about how they are faring, why people are attracted to what they offer, what makes them click with the audience and much more. In the world of internet marketing this translates into spying on competitor’s website and their internet marking strategies. How do you do this without being noticed? The best option is making use of tools that give you all the information that Read full article [...]
If you're an SEM Manager, your life would be full of fancy charts and numerous excel files. How boring! PPC Management can be a pain in the wrong places, if you don't have the right tools to play with.
When you're managing a lot of pay per click ads, keeping track of campaigns can become tedious and laborious. Cut short time spent in PPC bid management by making use of latest online PPC bid management tools. These tools will do all the hard work for you, giving you more time to focus on strategy Read full article [...]
Today social media networks are growing rapidly with millions of people searching, finding and taking decisions based on the information that is being circulated through these sites. Since there is so much interaction happening here companies across the globe are noting the key role played by influential bloggers and journalists in attracting people through their social media pages. They seek to reach out to such influencers to endorse their brand. You can find top influencers for your brand by making Read full article [...]
With so many apps being released every day, you need to have your best marketing strategies to make a difference at the app stores.
According to Forrester Research about 63% of apps are found when people search for them through popular search engines like Google, Yahoo!, Bing etc. Hence spending time and money in apps search engine optimization will certainly draw people towards it and make it well-known in the market. Here are top 10 app store optimization tips from experts:
1. Highlight Read full article [...]
When you release a mobile application into various marketplaces you need to know how it’s doing, how people find it, what it users like about it and much more to excel your efforts in improving it. Now tracking such information is easy with the availability of mobile analytics tools. These tools will help you study user behavior and their purchasing preferences. Such details help you find the feature that clicks with buyers and use it to improve your application, gain sales and loyal customers.
You Read full article [...]
If you are a serious SEO, you should at least be having a dozen apps, extensions and software on your system. Needless to say, you have a slow and sluggish system. Not only this, but the tedious process of downloading, installing and setting up software could be cumbersome. That’s when cloud based applications and software come in handy making our lives easy. And that is why SEOs, online business owners and webmasters have all the reasons to go for web based apps and rock the net.
Here I Read full article [...]
Building a good reputation online is no easy game. For folks who monitor their brands for negative reviews, it’s a fire fighting game day in and day out. Here are ten softwares that can help you.
While building good image can be easy, maintaining it and stopping bad reviews from popping up can be daunting. You need to take charge and control online search results based on it’s notion and perception which could be sometimes misleading, inaccurate and can hit your business and online reputation Read full article [...]
If you are a webmaster struggling to keep up with links or daunting to monitor the changes, then here is the solution. With Linkody in place, you need not worry about managing your excel sheets with data of inbound links to your domain.
Why do you need to monitor backlinks?
Ever seen those ugly 404 error returned on some URLs and those links magically disappearing which you once thought were permanent inbound links. Intentionally or unintentionally unmonitored links could be problem than reward Read full article [...]
